CRM for developers and CTOs

Follow Up Boss to Postgres, kept in sync for you

A table per entity, a typed view per table, and webhooks that keep it current.

Free tier on every product. No card.

Maria Gonzalez · Follow Up Boss lead 4821
to_syncyak_acme_peoplePostgres or MySQL
Example rows of the synced leads table
idnamestage_synced_at
4817Tom BeckerShowing10:52
4821Maria GonzalezLead11:03
from_syncyak_acme_people
Example rows of the mirror table your team writes
idlead_scorepersonapre_approved
481762Upsizerfalse
482187First-time buyertrue
  • lead_scoreLead score
  • personaPersona
  • pre_approvedPre-approved

Maria Gonzalez

Follow Up Boss · lead 4821

Custom fields

Lead score
87
Pre-approved
Yes
Persona
First-time buyer

Updated from your database

Leads synced into your database, your values matched on the CRM lead id and written into the lead’s custom fields. Example data.

Syncing Follow Up Boss to Postgres yourself means a job per entity, cursor handling, rate limits and a schema that changes when someone adds a custom field. SyncYak writes every Follow Up Boss lead into your Postgres database as to_syncyak_<name>_people, with a _flat view whose columns follow the fields, typed where every value agrees.

Choose sslmode in the connection string (require or verify-full), give SyncYak a role that can create tables and views, and it does the rest.

How it works

Sync Follow Up Boss to Postgres in three steps

  1. Add your database

    Paste a Postgres or MySQL connection string. SyncYak checks it can create tables and views, insert, update and select, and reports each step.

  2. Connect the CRM

    Paste its API key or sign in at the vendor, name the connection, and choose the entities to sync. People sync by default.

  3. Query, then write back

    Leads land in to_syncyak_<name>_people with a typed _flat view. Map columns of a table or sheet to CRM fields to write values back.

Follow Up Boss PostgreSQL sync, the details

Every table has id, source_id, crm, connection_id, data (jsonb), updated_at, synced_at and deleted_at. The view adds columns such as firstName, lastName, emails_0_value, phones_0_normalized, addresses_0_city, stage, source and assignedTo, plus every other field one level deep.

  • jsonb record for anything the view does not expose
  • Typed columns that read NULL instead of breaking
  • Columns never disappear once they appeared

A Follow Up Boss data warehouse source in minutes

Point your warehouse loader or BI tool at the view. Outbound lead.created and lead.updated events tell your pipeline when to run.

Use cases

Postgres use cases

  • BI dashboards

    Metabase, Superset or your own app on the view.

  • Joins with your data

    Leads next to transactions, listings or marketing spend.

  • Scores written back

    A from_syncyak_ table mapped to FUB fields.

What you get with CRM sync

CRM sync copies every lead from Follow Up Boss, Lofty, BoldTrail, CINC, HighLevel, Cloze, Brivity and KW Command into a Google Sheet, on every plan with no database needed, or into a Postgres or MySQL database you own. In a sheet each object gets a tab and each lead a row, upserted by its CRM id, with deletions marked in _deleted and your own columns left alone; in a database you get a to_syncyak_<name>_people table and a _flat view with one typed column per field. Notes, tasks, deals and other entities can sync too where the CRM offers them.

Field mapping writes values back: map columns of a Google Sheet tab, or of a from_syncyak_ table, to CRM fields, and SyncYak writes changed rows into the leads. Write-back works with Follow Up Boss, Lofty, HighLevel and Cloze; BoldTrail, CINC, Brivity and KW Command sync one way. Free syncs 100 leads every 60 minutes from 1 CRM; Hobby, $29 a month, syncs 1,000 every 30 minutes from 2 CRMs and adds field mapping and real-time CRM webhooks.

  • Every lead syncs on every plan; the plan sets the batch size and how often
  • Signed outbound webhooks: lead.created, lead.updated, lead.deleted and sync.completed
  • Invite links let whoever administers a CRM connect it without a SyncYak login
  • A request log of every pull, webhook and push, kept for your plan’s window

Frequently asked questions

Something else? Write to [email protected] and a person answers.

Does it work with managed Postgres?

Yes, any Postgres reachable from the internet. Private and internal addresses are refused.

What permissions does it need?

CREATE on the schema, and SELECT, INSERT, UPDATE on the tables it creates. The connection check tests each one.

Can I use MySQL instead?

Yes. MySQL works the same way.

Is there a free plan for CRM?

Yes. CRM has a free tier with no card and no end date: 1 crm, 100 leads every hour, postgres or mysql destination. Paid tiers start at $29 a month, and you can move up or down at any time.

Can I use the other SyncYak products on the same account?

Yes. Email parsing, the mailbox API, CRM sync, error tracking and tunnels share one login, one team, one API key system and one bill. Each product has its own tier, so you only pay more for the one that grows.

Start with CRM free

1 CRM, 100 leads every hour, Postgres or MySQL destination, free every month. Set up in minutes, and add the other SyncYak products on the same account when you need them.

Free tier on every product. No card.

Follow Up Boss, PostgreSQL are trademarks of their respective owners. SyncYak is not affiliated with or endorsed by them.